STRATEGY, STORY, EXECUTION — FROM IDEA TO IMPACT
WELCOME TO HABBI’S DOMAIN
professional herder of cats – because I love the magic when music meets the masses.
with over 15 years of experience in music, media, and tech across Iceland, the UK, and the US;
I turn complex creative visions into sharp stories that resonate across socials, press, and visuals —
transforming ambitions into outcomes for artists, creatives, brands, and executives.
WHAT I DO
Your vision becomes my objective.
Together we get clear on strategy, build smart systems, and most importantly – tell your story.
I offer both strategic guidance and hands-on production.
my guiding principle is when a story is clear, compelling, and true — it spreads.
I’m also the founder of GLITSKÝ Management — a new home for Iceland’s most ambitious artists.
GLITSKÝ is named after the rare, shimmering Icelandic clouds — reflecting our mission to represent the best & brightest.
Current Roster:
Elín Hall (artist) • Baldvin Hlynsson (producer)
A proven track record of turning creative visions into real-world results — with work featured in Billboard, TechCrunch, PAPER, and more; reaching hundreds of thousands organically across social media.
I’ve collaborated with GRAMMY-winning artists, VC-backed startups, fundraising executives and cultural institutions leading strategy, content, events, and media.
I’m open to meaningful creative collaborations, including:
public speaking & panels
writing (for hire or submissions)
campaign-based creative projects
artist development partnerships
Let’s talk →
latest insights
The 2024 GRAMMYs confirmed it: we're living in an era where excellence in music is defined by artistry, execution, and intention. This deep-dive celebrates the year’s best with sharp analysis, bold observations, and a curated playlist of 100 standout tracks.